Most channels a company runs are megaphones. The logo talks, the audience listens, and everyone understands the arrangement. You are there to be marketed to, and the channel exists to convert you. There is nothing evil about it. It is just not very alive.

That last sentence is the whole project, honestly. It is the same reason the records can be trusted in the first place. A company that will not exaggerate its own channel is a company that will not exaggerate your innocence either. The discipline is the point.